Blog
- Blog
2025 Mid-Year Review: The trends, flops, and what’s next for app publishers
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Ad revenue optimization by game genre
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Top takeaways from The 2025 App Publisher Halftime Show
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How Rovio rewrote its UA playbook in the post-IDFA era
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Cookie loss didn’t kill the web, but AI overviews might
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Navigating connected TV’s inventory share maze
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Ad format FAQ: What’s most effective for mobile, CTV, and DOOH?
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Your eCPMs are falling. What do you do?
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