Advertisers
- Blog
Evolution of intent: How LLM intent data helps advertisers get ahead
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Slam dunk: Lessons for advertisers from 2025’s college basketball tournaments
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Winning the distracted viewer: Cross-screen strategy for the second-screen era
- Case Studies
LinkedIn cuts CPI by 38% and scales app activations with SKAN optimization strategy
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How to turn CTV into a UA channel
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Back to basics: Native advertising
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Performance CTV: Using CTV’s halo effect for cross-channel UA
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Why efficiency is the new currency of programmatic
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