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Halloween audience package

The Halloween audience package connects your brand with consumers getting ready for costumes, candy, decor, and spooky season sales.

Powered by Verve’s audience targeting capabilities, this package delivers cross-screen performance across CTV, in-app, and web during one of fall’s most engaging retail windows.

Active year-round | Optimized for Halloween season.

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About this deal

The Halloween audience package helps brands capture attention as consumers prepare for the season’s biggest moments in fun, food, and fright. From planning parties and buying costumes to shopping for candy, home decor, or themed content, this audience segment reaches users actively engaging with Halloween-related topics and purchases.

Built to drive results across digital channels, this package is optimized for brands in retail, food & beverage, streaming, entertainment, and beyond.

Campaign objective

  • Reach seasonal shoppers preparing for Halloween festivities.

  • Drive awareness and action for themed promotions, products, and events.

  • Extend visibility across lifestyle, retail, and entertainment content during peak interest

Custom targeting

This package uses a prebuilt audience segment based on observed Halloween-season behaviors and intent signals.

  • Users browsing Halloween costumes, party supplies, decor, and candy

  • Consumers engaging with seasonal entertainment, spooky content, and DIY tutorials.

  • Shoppers exploring promotions for themed food, beverages, and home goods.

Contextual alignment

While this package uses audience targeting, ads appear in brand-safe environments with elevated engagement during the Halloween season.

Ad formats

  • CTV
  • In-app
  • Web

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Our offerings include coverage in the following regions:

  • Africa
  • Asia
  • Europe
  • Middle East
  • North America
  • Oceania
  • South America

For tailored coverage details, please contact us.

Verve Brand+ Marketplace

About the Verve Brand+ Marketplace Deals Library

Select curated inventory package deals that enable advanced targeting with ID-less and ID-based signals, cross-device insights, and user, device, and contextual attributes to effectively reach your target audience.

  • Seamless integration with top demand-side platforms (DSPs)
  • Access auction and reserved deals

Global scale and reach

Tell us more about the curated deals you’re interested in. We’re happy to connect.

Users monthly
0 B+
Daily ad requests
0 B+
Global presence
0 +

Countries reached

Scaled network
0 K+

Apps across CTV, mobile, and web channels

Among the top
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Ad exchanges globally

3 easy steps to set up your deal

  • Complete the form below.

  • Our dedicated team will get back to you within 24 business hours with all the details you need for a successful setup and to answer any campaign targeting questions.

  • Once everything is confirmed, your account manager will send you the Deal ID to activate.

Ready to activate?

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