Visual Intent by Moments.AI
Engage customers in meaningful moments
An exclusive offering for Verve clients, Visual Intent connects brands with engaged audiences during high-profile cultural, sports, and entertainment-focused moments across the open internet. It combines Getty Images’ resources with Verve’s Moments.AI™, allowing marketers to target relevant, brand-safe content in real-time with ads placed next to premium visual content from Getty Images.
Capture emotion and attention of every iconic moment
Lean in to the most important currency for a marketer — attention. Move away from clicks and optimize towards consumer attention in moments that matter. Maximize marketing outcomes by fine-tuning campaigns at any time towards desired metrics.
- Pro football
- Pro basketball
- Pro soccer
- Cultural events
- Celebrity news
- Music awards
- Red carpet events
- ...and many more.
How will Visual Intent drive more returns for your ad campaigns?
Strengthen brand recall and association
Place your ads next to high-profile and trending imagery licensed from Getty Images, the world’s foremost visual experts and partner to many global events and celebrations.
Extend brand sponsorships to all channels
Activate your brand's sports or event sponsorship and promotions across channels, nurturing strong connections between consumers and memorable cultural references.
Increase intent to purchase
Most sports and entertainment fans consume media about their favorite events within 24 hours of publication. Use this window of peak interest by placing ads in real time as these moments unfold.
What is Moments.AI?
Moments.AI™ is Verve’s real-time contextual targeting solution that uses artificial intelligence to deliver ads against the most recent and relevant content. With real-time content analysis, Moments.AI™ lets brand marketers reach consumers in meaningful moments with instant, precise, and brand-safe audience targeting.