CPI reduction
-
0
%
higher conversion rates
0
X
Summary
Jampp’s partnership with Verve helped them to further drive incremental revenue for their customers across the entire app marketing cycle, from discovery to re-engagement. Learn how the leading DSP scaled its reach by leveraging Verve’s transparent traffic share and global inventory in this case study.
Objective
- Expand activity within a broader scope of global markets
- Offer customers transparent and high-quality traffic
- Grow programmatic user acquisition product
Results
- -15% CPI reduction within Verve’s traffic share
- +2X higher conversion rates within Verve’s traffic share
Verve has been a valuable partner in helping us further grow our programmatic user acquisition product. Leveraging Verve Group’s transparent traffic in combination with our real-time bidding platform allowed us to scale our reach: by Q4, 2019, we achieved a CPI reduction of 15% and 2X higher conversion rates within their traffic share.
Tomás Yacachury | Strategic Partners Manager | Jampp