Verve’s in-app marketplace drives 256% revenue uplift on APS
Verve, one of the fastest-growing SSPs for mobile and connected TV and a part of Media and Games Invest, is excited to share the strong performance of its in-app marketplace PubNative on Amazon Publisher Services, according to a recent case study published by Amazon Publisher Services (APS). In 18 months, Verve’s in-app marketplace PubNative has seen a 256% increase in revenue on APS. The catalyst for this was APS’s broad reach in 70 regions worldwide, combined with Verve’s global footprint and the differentiated demand Verve offers through its privacy-first and performance-centric platform.
