Hovding increases sales by 30% with Verve

Learn how Verve helped Hövding promote its new airbag for cyclists in Berlin using creative visuals on DOOH screens with UZE Mobility.

Summary

Swedish brand Hövding leveraged Verve’s expertise in running digital out-of-home (DOOH) campaigns. In collaboration with UZE Mobility, Verve helped Hövding increase its sales by 30%, while simultaneously encouraging a safer cycling environment in Berlin using new DOOH techniques.

Objective

Promote Hövding’s protective neck airbag for cyclists to drive uplift in website visits and sales
Encourage a safer cycling environment for Berlin cyclists

Results

+30% sales increase*
1.5M+ impressions
+38% increased German web traffic*

*in comparison to the previous year

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