Carnival audience package

The Carnival audience package connects your brand with highly-engaged audiences celebrating one of the world’s largest cultural festivals. These celebrations are marked by music, parades, dance, fashion, and community-driven experiences with peak digital and video engagement.

Delivered through Verve’s audience targeting capabilities, this package reaches users across CTV, in-app, and web environments.

Seasonal | Optimized around regional Carnival celebrations

Carnival audience package

About this deal

The Carnival audience package is built for brands looking to align with moments of heightened cultural energy and participation. Around major Carnival celebrations worldwide, audiences are actively streaming video, following parade coverage, sharing content, and engaging with festival-related music, fashion, and travel inspiration across screens.

This package places your brand alongside vibrant, high-attention cultural moments as people attend events, plan trips, follow celebrations digitally, and more.

Campaign objective

  • Reach audiences actively engaging with Carnival celebrations, events, and related cultural content.
  • Align with peak digital consumption during parades, performances, and festival weekends.
  • Drive impact across mobile-first users, video streamers, and culturally engaged consumers.

Custom targeting

  • This package uses a prebuilt audience segment focused on Carnival-related content and cultural engagement signals.
  • Users streaming parade coverage, live performances, and festival highlights.
  • Viewers engaging with Carnival music, dance, fashion, travel, and lifestyle content.
  • Audiences researching event schedules, destinations, costumes, or local celebrations.

Contextual alignment

While this package uses audience targeting, ads appear in brand-safe environments with elevated engagement during Carnival celebrations, including entertainment, cultural, travel, and lifestyle content.

Ad formats

  • CTV
  • In-app
  • Web

Activate

Our offerings include coverage in the following regions:

  • Africa
  • Asia
  • Europe
  • Middle East
  • North America
  • Oceania
  • South America

For tailored coverage details, please contact us.

About the Verve Brand+ Marketplace Deals Library

Select curated inventory package deals that enable advanced targeting with ID-less and ID-based signals, cross-device insights, and user, device, and contextual attributes to effectively reach your target audience.

  • Seamless integration with top demand-side platforms (DSPs)
  • Access auction and reserved deals

Global scale and reach

Tell us more about the curated deals you’re interested in. We’re happy to connect.

2.5B

Users monthly

550B+

Daily ad requests

150+

Countries reached

65K+

Apps across CTV, mobile, and web channels

5

Among top ad exchanges globally

3 easy steps to set up your deal

  • Complete the form below.
  • Our dedicated team will get back to you within 24 business hours with all the details you need for a successful setup and to answer any campaign targeting questions.
  • Once everything is confirmed, your account manager will send you the Deal ID to activate.

Recognition of scale and quality

These recognitions highlight our commitment to transparent and high-quality programmatic advertising.

By delivering exceptional results and maintaining integrity, we build trust with our partners and set industry standards.

Ready to activate?