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Oktoberfest audience package

The Oktoberfest audience package connects your brand with audiences engaging with fall events, gatherings, and promotions tied to this globally celebrated seasonal moment.

Built with Verve’s audience targeting, this package delivers performance across CTV, in-app, and web.

Active year-round | Optimized for Oktoberfest and fall events.

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About this deal

The Oktoberfest audience package helps brands tap into consumers engaging with fall food and drink experiences, local events, themed merchandise, and party planning. From beer lovers and festivalgoers to at-home entertainers, this audience segment delivers efficient reach during a moment marked by social celebration and lifestyle engagement.

Ideal for CPG, alcohol, food delivery, entertainment, QSR, and travel brands looking to own the season.

Campaign objective

  • Reach audiences engaging with Oktoberfest-themed content, events, and shopping.

  • Align with fall celebration moments across food, beverage, and lifestyle.

  • Support promotions and brand discovery during a festive, socially-driven season.

Custom targeting

This package uses a prebuilt audience segment focused on Oktoberfest-season behaviors. Targeting signals include:

  • Users searching for Oktoberfest events, beer releases, and party ideas.

  • Consumers browsing food, beverage, and apparel content tied to fall festivals.

  • Shoppers engaging with at-home entertaining, recipes, and travel planning.

Contextual alignment

While this package uses audience targeting, ads appear in brand-safe environments with elevated engagement during the Oktoberfest season.

Ad formats

  • CTV
  • In-app
  • Web

Activate

Our offerings include coverage in the following regions:

  • Africa
  • Asia
  • Europe
  • Middle East
  • North America
  • Oceania
  • South America

 

For tailored coverage details, please contact us.

Verve Brand+ Marketplace

About the Verve Brand+ Marketplace Deals Library

Select curated inventory package deals that enable advanced targeting with ID-less and ID-based signals, cross-device insights, and user, device, and contextual attributes to effectively reach your target audience.

  • Seamless integration with top demand-side platforms (DSPs)
  • Access auction and reserved deals

Global scale and reach

Tell us more about the curated deals you’re interested in. We’re happy to connect.

Users monthly
0 B+
Daily ad requests
0 B+
Global presence
0 +

Countries reached

Scaled network
0 K+

Apps across CTV, mobile, and web channels

Among the top
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Ad exchanges globally

3 easy steps to set up your deal

  • Complete the form below.

  • Our dedicated team will get back to you within 24 business hours with all the details you need for a successful setup and to answer any campaign targeting questions.

  • Once everything is confirmed, your account manager will send you the Deal ID to activate.

Ready to activate?

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