The AdTech Debrief Roundtable 2025
2025 has been a year of big promises, buzzy headlines, and real breakthroughs in ad tech and creative. But what actually delivered results and what fell flat? Complete the form to get access to the on-demand webinar recording.
Presented by
Speakers
Andrew Whiteside
VP & GM of the Americas at Smadex
Ezgi Dogan
Product/Game Monetization Consultant
Nancy Roberts
President of CRAFTSMAN+
Peggy Anne Salz
Founder of MobileGroove
Prajwal Barthur
SVP, Product Management – Supply Side at Verve
What’s this webinar about?
Join Verve, Craftsman+, Smadex and other industry experts for The AdTech Debrief Roundtable 2025, an interactive review of the year’s standout technologies, strategies, and creative shifts.
It’s a no-spin, cross-ecosystem conversation where buy side and sell side come together to unpack:
- ID-less monetization: cohort-based targeting, contextual AI, clean rooms, and universal IDs: what stuck, what stalled.
- AI in ad tech: from yield management to fraud detection & creative/process optimization: was 2025 the year AI got real?
- Brand advertising in the spotlight: CTV, attention metrics, suitability, and creative storytelling: where budgets truly moved.
Audience insights collected via polls and forms will be featured during the session, so you’ll see where the industry stands, and where it’s headed.