Turn every tap into potential
Grow your app revenue with premium demand from the highest brand and performance bidders.
Powering brands, agencies, and publishers in 150+ countries
Amazon
Publicis Alchemy
Paramount
McDonald’s
GSK
Microsoft
Oakever Games
Toyota
Warner Bros.
Target
LinkedIn
Starbucks
Eli Lilly
Unlock access to the world’s most competitive bidders
Performance+ Marketplace connects publishers directly to the most competitive DSPs across the globe. In a crowded programmatic landscape, publishers need a direct path to premium DSPs at scale, not just in one region, but worldwide. With SDK-powered, fully custom ad experiences, publishers control the demand shown to their users while driving better engagement and revenue.
Get more from your app, at any scale
From small apps to global hits, Performance+ Marketplace gives you the monetization technology to succeed.
Transparency and control
The open-source SDK allows for complete control over ad rendering, data practices, and customization to fit your specific needs.
Low-churn ad experiences
Pre-cached, buffer-free ads ensure a seamless user experience, reducing churn and enhancing engagement.
User value enrichment
Enrich ad requests with exclusive on-device contextual intelligence for better user value prediction and higher eCPMs, especially in the absence of mobile IDs.
All the power to grow your yield
Tap into robust open-source tech, flexible supply partnerships, engaging ad experiences, AI-powered user value prediction, and more.
Modular and fully customizable across ad formats, the Verve HyBid SDK is lightweight and has an open-source codebase that’s secure, transparent, and fully auditable — making setup simple for developers of any skill level .
HyBid SDK is among the largest mobile in-app SDKs globally by footprint, facilitating demand from 100+ top DSPs, 90 of the top Fortune 100 brands, and all major agency holding cos.
HyBid SDK integrates seamlessly across leading mediation and bidding platforms including Google, Amazon, TAM, AppLovin MAX, Digital Turbine, Prebid, Nimbus, and more.
Publishers can get up and running quickly through simple SDK integration or OpenRTB connections, with full flexibility across their existing stack minimizing setup time and operational complexity.
HyBid SDK-powered ads blend seamlessly into gameplay and non-gaming app environments.
By powering the full ad experience from rendering to smooth frame transitions, the SDK also enables frictionless, full-screen interstitial and video ads that reduce user churn.
The result is high-impact experiences that drive up to 3X deeper engagement than display ads, alongside higher viewability, attention, and revenue for publishers.
Built directly into HyBid SDK, our AI-powered on-device cohorts (or ATOM) enable publishers to monetize their inventory or users without IDs, by rebuilding audience value directly on the device.
As traffic with IDs has declined (especially on iOS) costing publishers up to 30% in eCPM, ATOM’s AI model helps recapture that value by predicting audience personas on-device.
With 800+ cohorts available today, these audience cohorts and signals enrich publisher bid stream with valuable audience intelligence, improving bid predictability, increasing eCPMs, and restoring revenue lost in a post-ID world.
Technical specifications
Latency-free ad delivery and scalability across NAM, APAC, and Europe.
Standardized ad delivery and transparency.
Compliant with CCPA, GDPR, COPPA, and more.
Supports Sellers.json and App-ads.txt
Supports ID-less addressability that are in line with IAB definitions.
Ad quality checks by GeoEdge, viewability by IAB OMSDK, fraud prevention by Human and Pixalate, attribution measurement with MMPs and Apple’s SKAN/AppAttribution API.
Member of Prebid and IAB Tech Lab
